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Environmental Risk communication

Description

Risk communication refers to the dissemination of information to the public about health risks and events. It encompasses a range of communication skills required through preparedness, response and recovery phases of a public health event. Risk communication is one of the core pillars of the response to public health risks and plays a vital role in influencing informed decisions and making positive behavioral change.

The objective of this course is to improve written and oral communication skills and provide hands on experience in the art of two-way communication of environmental and occupational issues between scientists, managers, policy makers, and the public.

Learning Outcomes

By the end of this course, the participant will be able to:

  1. Explain the fundamental principles of communication and message development
  2. Explain factors that contribute to the public’s perception of risk; compare and contrast the public’s views with scientists’ views
  3. Describe techniques for addressing and listening to community concerns
  4. Discuss factors and methods for working with the news media on environmental issues
  5. Discuss and demonstrate the approach and level of scientific detail for communicating with policy makers
  6. Research current issues, assimilate findings, and communicate a conflicting scientific opinion and/or public opinion
  7. Develop written communication skills targeting the general public/communities, policy makers, and the news media

Course Outline

  1. Principles of communication theory
  2. Message development and target audience identification
  3. Public perceptions of health risks
  4. Community perspective and listening to communities
  5. Communicating news to media and policy makers

Training Delivery Methods

  1. In-class method
  2. Online method
  • Duration: 30 Learning Hours

Accredited By

Certificate

Participant who complete the stand alone course will be awarded a Certificate of Course Completion.